23
Mar
The world of digital marketing is continually changing, and as you work to move your company forward, you may come across many terms you don’t know. One of those terms is “link building.” Exactly what is link building and how should it fit into your digital marketing campaign? This quick guide can help you understand the process. What is Link Building? The idea behind link building is that you get hyperlinks from other websites to link back to yours. Google considers your page to be an authority if you have more sites linking back to you for information, so you…
